Use SKU Aliases to link alternative product names or codes to an existing Warehouse SKU.

This is useful when the same product is identified differently across sales channels, integrations or customer systems.

Before you start

Make sure:

  • The main SKU has already been created in Warehouse.
  • You know the alternative name or identifier that needs to point to the SKU.
  • You have confirmed which Warehouse SKU the alias should be linked to.

What is a SKU alias?

A SKU alias is an alternative name or identifier that points to an existing Warehouse SKU.

For example, the same physical product may be identified differently across different sales channels:

Product name or alias
Warehouse SKU
Car Sticker
CAR-001
Car Vinyl
CAR-001
Car Tag
CAR-001
Note: The aliases do not create separate products. They all identify the same underlying Warehouse SKU.

1. Open SKU Aliases

Open SKU Aliases from the Products & SKUs area.

The screen displays the aliases that have already been configured in Warehouse.



2. Create a new alias

Select the option to create a new SKU alias.

Enter the details for the alias.

Field
Description
Alias Name
Enter the alternative product name or identifier that should be recognised by Warehouse.
SKU
Select the existing Warehouse SKU that the alias should identify.
Description
Optionally add information explaining where or why the alias is used.
Tip: Use the description to record the source of the alias, such as Shopify, WooCommerce or another connected sales channel.
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3. Save the alias

Review the alias before saving.

Check that:

  • The alias matches the alternative product name or identifier exactly.
  • The correct Warehouse SKU has been selected.
  • The description is clear where one has been entered.

Save the alias.

Warehouse can now associate that alias with the selected SKU.


Add multiple aliases to the same SKU

A product can have more than one alias when it is identified differently across multiple systems or sales channels.

Create a separate alias for each alternative name and point each one to the same Warehouse SKU.

For example:

Source
Alias
Warehouse SKU
Shopify
Car Sticker
CAR-001
WooCommerce
Car Vinyl
CAR-001
Note: Multiple aliases can identify the same product while Warehouse continues to manage the stock using a single SKU.

Manage an existing SKU alias

Review existing aliases whenever a product name or external identifier changes.

You may need to update:

  • The alias name.
  • The Warehouse SKU it points to.
  • The description explaining where the alias is used.
Tip: Check where an alias is being used before changing it, particularly when it comes from an ecommerce or integration workflow.

What happens next?

Once created, the alias provides Warehouse with another way to identify the selected SKU.

This can help orders and product information from different sales channels match the correct Warehouse product even when they use a different product name or identifier.

Next step:
Review Create and manage SKUs if the main product details need to be changed, or create additional aliases if the SKU is identified differently by other connected systems.